Newness from ghd that raises the bar in beautiful hair…again!

I’m afraid you’re going to want to throw out your current ghd once you’ve read this. Even if it’s three days old. I’m sorry. Not. The new launches from the brand takes hair styling innovation and prettiness to new heights and you kinda wish ghd would just stop it already, but face it, they really know what they’re doing. I LOVE my ghd. It’s one of the first things I pack, the first thing I check hasn’t been nicked out of my bag when travelling and I arrive at my hotel and it get’s a special place in my closet when I’m not using it. We all thought the Eclipse was high tech, but this new styler, the PLATINUM, is so advanced, I’d give my horse to see how they are going to top this one.  No wonder they call it the ‘one stroke wonder’….

Looks wise the styler is a smidgeon shorter than normal. In my opinion that gives you a better grip and it’s easier to handle. The tips are angled so hair does not get caught and I think the most important design change is the very unique wishbone hinge that prevents hair from getting trapped and slides right through once you’re done with a specific section. The Tri-zone technology does not compromise on the health of your hair and keeps heat at a safe temperature of 185 degrees. This new styler offers 20% increase in shine, 50% less breakage and it is completely color kind since it won’t dull your color. There is no damage to chemically treated hair (but always use a heat protector spray) and with 6 sensors you can imagine what a clever styler this is. It has a sleep mode than switches it off after 10 minutes of non-use, the on/off switch is placed in a better position and where normal stylers reach heat of up to 90% on the outside, the Platinum is completely cool to the touch so no burning yourself while styling. Another interesting fact is that other stylers may take up to 40 seconds to heat up, this styler takes only 20 seconds. In the case of this styler, heat does not the work and not the pressure. One stroke is all it takes. The Platinum will eventually replace the Eclipse and will be available in white too from November 2015. Currently it is available at selected ghd stockists at R2899 and online from mid October.

Now for some exciting news for the Christmas season. FROM NEXT MONTH you can start looking out for the ARCTIC GOLD (although in my pic above it looks a bit silver) collection from ghd. When I opened my box it I swear I could hear angels singing. It’s knock-your-breath-away beautiful. The range will consists of limited edition items and you can look out for all of the below items. I’ve included pictures and prices, but let me know if you have any questions and I’ll do my best to help. How absolutely gorgeous???